DataHaven –
Democratize data in a privacy-first world

DataHaven empowers data providers and consumers to safely share customer data within and outside the business environment. Seamless exchange of data at scale helps advertising partners enrich customer data, derive advanced audience analysis, implement better campaign management, and accurate attribution and engagement scoring.

DataHaven SaaS

Share and collaborate in broad daylight!

Built on a multi-tenant architecture, DataHaven allows businesses to add group companies and advertisers / media companies as tenants at scale. Your data remains in your ‘haven’ with intuitive dashboards, advanced logs, and automated reports made available at multiple levels. Itemized bills allow you to monetize your data more granularly. Access-based controls allow you to fine-tune access and usage in a privacy-preserving manner.

GO WHERE YOUR CLOUD TAKES YOU

Hosted on any public cloud, organizations are now able to perform synthetic identity detection, identify high-risk investments, account takeovers, burst-out scoring, and much more.

Create a data-ecology

Bring in your group companies and your partners together

DataHaven allows you to add your group companies and share data with confidence. Enable other adjacent BUs to use target audience data from a common pool of PII-free data.

Extend data democracy to your partner companies and build joint GTMs using combined data collection. Launch newer products on your own or third-party marketplaces and monetize data.

UNLEASH THE POWER OF SNOWFLAKE

Experience unmatched performance, flexibility, and near-infinite scalability!

Snowflake offers unmatched performance, flexibility, and near-infinite scalability to easily load, integrate, analyze, and securely share your data. Snowflake is a fully managed service that’s simple to use but can power a near-unlimited number of concurrent workloads. Snowflake is your solution for data warehousing, data lakes, data engineering, data science, data application development, and securely sharing and consuming shared data.

Advantage DataHaven

Privacy-first

Meet compliance by stripping off all PII (personally identifiable information) before sharing with advertisers to protect the privacy of consumers.

Fast and scalable

Process and deliver data in real time with an increasing number of data streams and advertiser networks.

Marketplace creation

Build a marketplace of data providers and data consumers with DataHaven acting as the defense system of your business.

Data partnerships

Create a new ecosystem of combined first-party data and ad partners to empower your joint business plans.

No-Code interface

You don't need to be a data expert or have coding skills to work with DataHaven. Our user-friendly UI empowers anyone to leverage the power of Data Clean Room effortlessly.

Compliance first approach

DataHaven ensures that your data collaboration meets industry-specific regulations and standards such as GDPR, HIPPA and CCPA.

When we activated DataHaven, it was like turning on a light bulb in a dark room!
- World's leading media investment company
Part of the world's largest Advertising Group Company

DCR Advanced

Unlock the hidden value of your data with Data Monetization. Transform your organization’s data into a revenue-generating asset by leveraging insights, analytics, and partnerships. Monetize data through targeted marketing campaigns, data-as-a-service offerings, and strategic collaborations.

 

Achieve superior data matching with our advanced matching rate capabilities. Increase data quality and accuracy by efficiently identifying and linking related records. Maximize operational efficiency and decision-making by leveraging a high matching rate, enabling precise data analysis and insights.

Unlock a deeper understanding of your customer base with customer enrichment and overlap analysis. Enhance customer profiles by appending additional data attributes, such as demographics, preferences, and purchasing behavior.

Launch a targeted advertising campaign to reach your desired audience with precision. Utilize advanced audience segmentation and data analytics to identify the most relevant customer segments for your products or services.

Seamlessly integrate your marketing efforts with Facebook and Meta Ads platforms for enhanced reach and impact. Connect your customer data and insights to create highly targeted ad campaigns.

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